How WeAreKeen supported citizenM with improved processes and inclusive hiring

We helped citizenM build stronger hiring processes, upskill their recruiters, and create more inclusive teams. By embedding ourselves into their recruitment operations, we introduced innovative sourcing tools and enhanced onboarding for new hires.

Headshot white background

Michael Easton
Head of EVP

 

"WeAreKeen has proven to offer an excellent model, particularly for companies like citizenM that are in a scaling or are in a growth phase.

The KeenAcademy and events have been exceptional, offering not just practical knowledge but also fostering a sense of connection and community that is unparalleled in places like London or the Netherlands. In fact, these events were pivotal in us deciding to become a client.

WeAreKeen’s community-driven mindset and expertise across various recruitment fields provide immense value."

 

Would you recommend our recruitment service to others? If so, why?

Yes, absolutely. I would recommend WeAreKeen, especially to companies similar in size and growth stage to citizenM. Their ability to seamlessly integrate with teams and provide specialized support makes them highly effective.

Their Talent Partners bring diverse expertise and a willingness to learn and adapt. Their approach is holistic, combining impactful events, continuous learning, and community-building initiatives. This sets them apart in the recruitment industry.

 

What have you achieved from working with WeAreKeen Talent Partners?

Working with WeAreKeen has led to significant achievements:

  • Successfully hired 21 candidates across 6-7 departments, effectively scaling the team.
  • Improved internal processes by upskilling hotel recruiters in LinkedIn sourcing and introducing innovative AI tools.
  • Developed a library of sourcing tools and websites for continued team use.
  • Enhanced awareness of neurodiversity and inspired the team with fresh perspectives on inclusive hiring.
  • Increased representation of women in tech, achieving a remarkable 50% female team composition.
  • Strengthened alignment with hiring managers through better pre-recruitment planning and understanding.
  • Improved onboarding processes, ensuring smoother integration for new hires.

 

What is the best part about working with WeAreKeen?

The greatest value lies in the embedded approach they take. Their Talent Partners seamlessly integrate into the organization, becoming a part of our team. They attend meetings, work from the office, and truly immerse themselves in understanding the team and its dynamics.

This dedicated and delicate role ensures a deeper connection to the company’s culture and hiring needs. Having this extra resource that feels like part of the team has been invaluable.

CitizenM

A fully integrated owner-operator hotel brand with modern urban travellers at heart. citizenM delivers high profitability per square foot, allowing development in prime location cities with the highest barriers to entry. A place where a community of people travel, work, eat, sleep and play stylishly and affordably. 20 cities, 36 global hotels and more on the way.

citizenM was born from the idea that smart, business travellers want a great place to stay. Somewhere with free, superfast Wi-Fi throughout, with comfortable designer furniture to work at, and a great bar to meet with colleagues and contacts.

 

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